A good brand name and logo, is everything! Who would have thought a mere tick or 3 diagonal lines could seem so important enough to create a huge difference amongst individual sporting them! Yet they are! Whether it is a tick or a couple circles intertwined, they all have their importance and significance. Similarly, so do the brand name in itself. And that is why there have been more and more unique ways of designing a brand name, being introduced. Think of it, even a spelling mistake seems cool on a name for a particular product or store. And so, introducing and creating a creative brand name that stands out easily, is important. Here are some tips to help you out.
The fundamental base
Before you get quirky and start jotting down the craziest names that come to your mind, to name your brand, first think of the product in itself. What is the product introduction trying to achieve? Who is it targeted at? Why should it be set up as a priority over another? Finding answers to these questions shall help you develop a name that is quirky yet meaningful on its own. It would also be much more compatible with the potential name as well. So before you go ahead with any sort of http://www.avantisigns.com/corporate_signs_page.php, first gather your employees. Let them brainstorm and find answers for these questions, then throw in the quirk and let there be no barrier to your imagination and creativity. You truly might be surprised at the outcomes at the end of the day!
Bring out the big guns
Sometimes the more complex and fancier a word sounds, the higher chances it has to stand out from the ordinary ones. Why do you think certain menus have foods named in weird ways when all they are probably going to serve you is piled up vegetable slices with dressing and a slice of something that look like meat! It sounds rather silly to do, yet us humans are curious creatures and we always tend to go for something we have never had before, something that’s new and fancy. And this is what these fancy places are aiming at! You don’t know what it means yet it sounds cool and Instagram worthy, so why not right! Use this as your marketing stance as well. Thesaurus has a lot of cool synonyms for some rather ordinary words, all you have to do is research on the kind of ordinary word you are aiming at and find the cool synonyms of it! Throw in some Greek or Latin in to it, and voila you have got yourself a fancy brand name! Set up your shop signage Melbourne with one of these names, and you will be having customers queueing up to your store in no time! Throw in the quirk and explore the impossible, to build a cool brand name for your store or product!